20 Things That Won’t Get You Clients (and one that will)
I doubt many people have spent as long looking at coaches’ websites or interacting with coaches online as I have over the last twenty years. Yet, even as the coaching … Read more
Do People Prefer Advice from a Coach or from AI?
AI has consistently been one of the most talked-about topics in the coaching industry. Many coaches ask whether they should integrate it into their processes, while others are (rightly or … Read more
8 Ways to Use Ticketmaster Marketing (without the greed)
Fronted by brothers Noel and Liam Gallagher, Oasis was comfortably the most prominent British band of the ’90s and noughties. They sold records at a rate not seen since The … Read more
Is a Life Coach Directory a Good Idea for Coaches in 2024?
The question of whether coaches should use a life coach directory comes up a lot in the Fully Booked Coach Facebook support group. And it’s easy to understand why. They … Read more
How to start a coaching business in 2024 (and make it successful!)
If you’re reading this post then I’m sure you have said to yourself at some stage I want to start a coaching business. A lot of people have over the … Read more
Why coaches should write a book
The following is a guest post from Sunday Times #1 bestselling author Michael Heppell. It’s the smell. There’s nothing like it. The first waft makes it real. All further wafts … Read more
A Brilliant Shortcut to Building Your Client Avatar
For over a decade, I have encouraged my clients to develop a client avatar if they want to get coaching clients. Note: You can get my Client Avatar workbook for … Read more
18 Marketing Books Coaches Should Read (If they want to succeed)
I think we can agree that the overwhelming majority of coaches are struggling to get clients. And that the overwhelming majority of coaches don’t read books on marketing and/or client … Read more
How Coaches Can Use ChatGPT Much More Effectively
The coaches guide to ChatGPT makes clear how and why AI is so important for coaches. However, it doesn’t really look at why so many coaches are using AI ineffectively … Read more
11 Website Mistakes Coaches Make (and how to avoid them)
It’s incredibly hard to get coaching clients and become a fully booked coach, and unless you’re a real demon offline, your website is going to be at the centre of … Read more